Job Purpose
We’re a data science company, launching some EdTech solution. We need a digital marketing professional to join the team, who’ll:
Develop strong and innovative digital marketing strategies, using SEO, SEM, PPC, and other techniques to drive traffic to company pages and generate interest in company products and services
Liaise with the marketing team to create engaging written, graphic, picture and video content while staying up-to-date on the latest marketing technologies and digital media new trends.

Job Duties
Develop and implement SEO and PPC strategies
Use Google Analytics, Google AdWords, and other relevant tools
Drive traffic to company pages
Develop and implement a concise digital marketing strategy for the organization
Create and manage link building strategies
Innovate and present new marketing platforms and strategies
Develop in relation with the team, engaging online content including clickbait, forums, videos, graphics, and blogs; monitor and analyse the content success
Forecast marketing campaign growth and ROI for marketing campaigns
Manage email and marketing campaigns
Keep abreast of new social media sites, web technologies, and digital marketing trends; implement these new technologies in developing campaigns and update current campaigns to include new information

Skills and Qualifications
1 – 4 Years Experience in Marketing especially Digital Marketing
SEO
PPC
Google AdWords
Email Marketing
Strong Written and Verbal Communication Skills
Strong Leadership Skills
Team-Oriented
Digital Marketing Certification is a plus.

Method of Application
Interested and qualified candidates should send their applications to: hello@zacrac.com using the Job Title as the subject of the mail.